D&B SaMS

Starting point

D&B Germany supplies high-quality business information and solutions to help you make a sound decision with confidence and recognize high-potential business avenues. The D&B database provides a mine of constantly updated information on more than 4.5 million companies in Germany and 160 million across the world. The D-U-N-S^® Number developed at D&B uniquely identifies each company. D&B updates 1.8 million individual data records every day, 120,000 of them in Germany alone.

D&B takes actual payment performance into account in delivering failure scores, credit appraisals and credit limit recommendations. It evaluates around 600 million invoices per year in Germany alone to provide a solid basis.

D&B Germany is a member of the Bisnode Group and part of the worldwide D&B network, which leads the world in supplying business data. Biosnode AB is one of the largest business information providers in Europe and has a network of offices all over the world.

SaMS – Sales and Marketing Solutions

Targeting customers – increasing transparency. D&B Sales and Marketing Solutions support you in harmonizing your customer master data by enriching them with additional marketing information, such as information on parent companies and subsidiaries, business areas and business ratios. High-quality data from D&B will help you refine the selection of new customers, focussing your aim on those customers that are very unlikely to default on payments. This has an immediate positive impact on your cash flow and helps you save costs in the future. You can use this information to focus your approach in developing your existing business relationships and acquiring new customers.

Benefits gained from D&B Sales and Marketing Solutions:

Improve customer data quality and transparency and optimize your campaigns
Recognize lucrative new business and cross-selling opportunities
Set up a professional master data management system to put you in the picture on your customer data base

Quick handling and process integration are of key importance.

However, things look quite different in practice:

Information has to be retrieved over the Internet or telephone
The complete process is managed manually (entry of inquiry data, …)
Multiple inquiries because information is not centrally available
Retrieved information is not assigned to the SAP customer record
In most of the cases, information is only available on paper
etc.

Requirements of an integrated business information management tool with D&B and SAP

Management of the complete process directly within the SAP system:

Submitting inquiries to D&B
Selection of information product
Retrieval of information
Management of information
Automatic retrieval of research results
Monitoring service
History of retrieved information
Comprehensive reporting tools
Customer transparency at all organizational levels – all departments, such as sales, dunning department, etc., need to have access to the information at any time in order to optimize processes and avoid risks

Solution: D&B Connect SaMS for SAP

D&B Connect SaMS for SAP supports all stages of the external information management process, from the retrieval of information into your system to the automatic management of D&B information.